At Botox Cosmetic, I built a comprehensive photo library for their iconic vial, consistently developing fresh concepts despite no new designs, SKUs, or product launches. I directed and produced over 15 in-house seasonal and evergreen photoshoots, each tailored to brand needs, data insights, and focus group feedback. The resulting collection includes hundreds of images and motion assets used across internal, consumer, and B2B channels in both digital and print formats to support campaign and educational efforts.















